Strategic Finance Leadership
When it Matters

Who We Are

Your Partner in Financial Leadership

Appledene Advisory specialises in senior finance leadership and strategic guidance for growing businesses.

At Appledene Advisory, we provide senior finance leadership and strategic advisory support to businesses navigating growth, change, and increasing complexity. We work with boards, leadership teams, and business owners who value clear financial thinking and experienced judgement in support of better decisions and long-term value creation.

Our Services

Comprehensive Advisory Solutions

Tailored financial leadership for businesses navigating transition and growth challenges.

01.

Strategic Financial Leadership

Senior financial leadership to support direction, capital decisions, and long-term value.

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02.

Performance, Control & Insight

Clarity on performance, cash, and value drivers as businesses grow and evolve.

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03.

Change, Transactions & Complexity

Experienced financial support through periods of change, scale, or structural complexity.

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HOW WE WORK

A tailored approach to suit your business needs.

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01

Ad-hoc & Independent Advisory

We provide experienced financial input on specific questions, decisions, or situations where independent judgement is required. This may include reviewing financial information, sense-checking strategic options, supporting board discussions, or providing clarity on a particular issue without the need for an ongoing engagement.

02

Project-Based Support

We undertake defined, outcome-focused projects where businesses require senior financial leadership for a specific purpose. This may involve supporting periods of change, strengthening financial clarity or control, preparing for external scrutiny, or addressing a particular challenge. Projects are clearly scoped, time-bound, and focused on practical delivery.

03

Fractional Chief Financial Officer

We provide fractional CFO leadership for businesses that require ongoing financial oversight, strategic input, and decision-making support without the commitment of a full-time appointment. This includes acting as a trusted advisor to leadership teams, providing continuity and context over time, and embedding at an appropriate level to support governance, planning, and execution as the business evolves.

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Unlock Your Business’s Potential with Expert Guidance

Contact us now to explore how Appledene Advisory can support your growth and strategic decisions.

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